Uniting engineering and commerce internationallyKennard van Malenstein, Account Manager at Hendriks precon

Engineering and its marketing in innovative products and solutions – that is what Hendriks precon is all about. Steel formwork solutions are increasingly serving the international market. As an account manager, Kennard van Malenstein is partly responsible for this. We spoke to him about his initial experiences.

Kennard van Malenstein is no stranger to the world of construction and infrastructure. Before joining Hendriks precon, he held various positions at companies involved in construction and infrastructure – from ceramics, natural stone and technical geo-plastics to precast concrete and steel-based asphalt reinforcement systems. Kennard: ‘For a significant part of my career, I had international positions at the interface of engineering, innovation and commerce. Now I can build on all that at Hendriks precon. At Hendriks precon, my position gives me a lot of flexibility and autonomy. You’re not just a company representative; you also step in as a project manager, help put together designs and prepare work.’

Multi-faceted job

A lot of requests come in through tenders or result from talks with clients. They range from formwork for serial production of precast concrete and complete circulation systems for, say, housing to entire formwork solutions for infrastructure projects. Kennard continues: ‘They regularly ask us to come up with ideas. We then go through the request at the office and start the development process. This starts with a sketch and an initial price estimate and gradually grows into a final design in preparation for the contract. As I’m involved in all stages, you could say that my job is extremely multi-faceted.’

Engineering and commerce

When we ask Kennard what makes his job so satisfying, he answers enthusiastically: ‘Hendriks precon specialises in steel formwork for the precast concrete industry. It develops and builds carrousel systems and supplies solutions for infrastructure works. What sets us apart is the quality and soundness of our products and solutions. The great thing about my profession is that I get to combine high-end engineering with commerce in the various domestic and international markets in which we operate. This vast expertise often allows us to help clients that little bit quicker, better and easier. Consequently, Hendriks precon has an established name and reputation to uphold. I also hear this from the market and to me that is confirmation that I work for a good company.’

Kennard goes on to talk about the international aspect of his job: ‘Hendriks precon operates in a niche market and I am responsible for its international development. Initially, I’m focusing on Central and North-West Europe. Around 65 per cent of the job is abroad. We’re involved in some great projects. A lot of the products and solutions we develop, figure out and engineer are customer-specific. That’s what makes this job so challenging and gives it lasting appeal.’

Sense of ownership

How does he like working at Hendriks precon? ‘It’s excellent,’ says Kennard. ‘When you start a new job, you always have to find your way, get to know colleagues and customers, and get up to speed with the technology. Everyone has been very helpful. Additionally, I have a lot of freedom, and everyone has a serious sense of ownership when it comes to their part of the operation. I like that. I also spend time on marketing Hendriks precon; a motivational addition to my work that allows me to share my experience and knowledge. If I have any time left, I like to go mountain biking and celebrate the Burgundian lifestyle, and I try to keep Saturday evenings free to watch my sons play football.’

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